The following problems should be solved by Taskly: The interviewee’s answers were taken to help to refine Taskly’s MVP features. The purpose was to gain further insights regarding the core features that should be included in Taskly. The survey findings were then to be specified by qualitative data by conducting in-person user interviews. The integration of other services does not seem to be as widely wished for as I expected. Cluttered dashboards or lists seem to be an issue.
Adding tasks or other content seems to take too much effort for users, so they rely on less flexible but easier to use solutions like pen and paper or analog calendars.Īlso, people want a clear overview of their tasks. The usability of task management apps seems to be an issue. The survey showed that task management apps are not as commonly used as one might have thought. First, I conducted an online user survey using Survey Monkey to gain an insight on how task management apps are used, how users organize their projects and tasks, and which pain points may lead users to change the app or go back to using pen and paper. In the next step, it was time to take a closer look at Taskly’s potential users. For this, three competitors were chosen and carefully analyzed in points of marketing profile, SWOT profile, UI and UX design, content, design, and performance.īased on those findings, it was possible to define Taskly’s first core features. To gain an understanding of Taskly’s industry and potential customers, a competitor analysis was conducted in the beginning. Based on the tests' results, Taskly’s design has been refined with each step. Each step of the process has been tested with members of the target group. The design process of Taskly is based on a user-centered approach.
The following Tools were used: Adobe Xd, Adobe Illustrator, Affinity Photo, Balsamiq Mockups, InVision, Prott, Survey Monkey, Usability Hub. The challenge was to design a Minimal Viable Product (MVP) for fictional stakeholders including every step of the design process. Taskly is a project management app concept that has been created during an intensive 3-month UX Design course at CareerFoundry.
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